Everyday Life at Pulp Labs

Join us in our daily quest for new inventions, get to know our guest bloggers or simply stay inspired with fun and sometimes mind-blowing paper news from around the world.

Södra invests in production of textile pulp

Södra invests in the production of textile pulp. Södra has a strong belief in the market of dissolving and in particular the development within the segment textile fibers. The demand of renewable wood-based textile fibers will increase by replacing the cotton fiber and oil-based synthetic fibers, said Gunilla Saltin, president of Södra Cell.

Paper Couch

This is something for all paper lovers. An inflatable paper couch called Blow Sofa. It´s made from 100% recycled dunnage bags outfitted with a metal rack and rubber straps. It´s a functional product that lets you carry and use your furniture anywhere. Each section can be personalized and if the cushion gets dirty it can easily be replaced. The Blow Sofa is also water resistant.

Fibre Fascination 4: Inforkible

Design and Wood Technology at the University of Gävle together with Innventia and Södra had a two-week workshop where they worked with DuraPulp. The idea behind the project was to find new products and applications that could bring DuraPulp out to a wider audience.

Many good ideas came up during the workshop and I will present some of them here on the blog under the heading Fibre Fascination. This post is about Inforkible, designed by Maria Berge, mia_berge@hotmail.com

Inforkible is a cutlery to be used outdoors on a picnic, when grilling, camping and so on. With Inforkible, Maria Berge tried to get around the problem that the usual plastic cutlery break so easily. This by adapting the design in consideration with strength and stability. DuraPulp gives the fork Inforkible the desired material properties Maria Berge was looking for; stability, strength and degradability.


A new insulating recycled paper wrappings for fast food was presented by the french company GreenDustries Packaging at the Packaging Fair Emballage 2010 in Paris. PleatPak consists of many fine creases that give good thermal insulation by the air pocket that are formed. The material can be shaped around the product and is suitable to use for hamburgers or other fast food.

Earlier this year The Foodservice Packaging Institute awarded GreenDustries Packaging with the Performance Innovation Package Award for the PleatPak. The judges were impressed by PleatPak´s intelligent design and multiple benefits. As its name indicates, its pleated design holds the food together so consumers eat their food directly from the package itself with minimal mess.

This years Christmas gift


HUI has appointed the Year´s Christmas gift since 1988. The products have over the years been large and small, cheap to expensive. The year’s Christmas gift has always given rise to discussion. For a product to be designated as the year’s Christmas gift it must fulfill one or several of the following criteria:

The product is a newcomer or have received a newly awakened interest for the year.

The product should conduct a high sales value or sale of a large number of units.

The product will represent the times we live in.

As a symbol of the mobile and online trends this year´s Christmas gift is designated the iPad (or similar devices). Computers are used today in a different way than just a few years ago. The ability to be constantly connected is second nature to many. To read mail, networking on social media, watch movies and play games belong to their daily lives regardless of location. Today’s iPad is adapted for use on the couch, watching TV, in the backseat of the car, on board the aircraft, on the bus or in bed. It’s smaller and lighter than a standard notebook, while better and more user friendly than a phone.

- iPad devices meets all criteria of the Year´s Christmas gift. Real boost to sales, it may, with the Apple iPad released. It has set the trend. Many manufacturers are expected to follow and sales explode. The iPad device is also a sign of the times, there is  no doubt, “said Lena Larsson, CEO of HUI.

Ok, what that this mean? Well, books and printing paper will be less used than before. Nothing really new about that. So what shall we do with our pulp? Speciality and Tissue paper have still an increasing demand. No worry about that. Probably there is some amount of pulp in the iPad device as well. But what about printing paper, when more and more people use digitilized media? The answer to that is that we have all the opportunities in the world to make new innovative products with the pulp that a decade ago would be a book or a newspaper. Our research on new products is continuesly developing. Isn´t that fantastic?! Read more about some of Södra´s research on Sodra PulpLabs.

Upon a fold

Upon a fold is website with true passion for paper. Everything you find there is made of paper. So if you feel like cutting and folding you can find a lot of inspiration here. My favorite items are the piano or the palace with reflection.

Green diesel

This goes way beyond my knowledge so I won´t even try to describe the process of producing green diesel.

SunPine is a biofuel company located in northern Sweden. They have done something as fantastic as a green diesel from pine oil which is a residual product from pulp and paper industry. SunPine calls the process “Wood to Wheel”.  All raw materials come from the forest and therefor the process does not compete with food.

The plant in Sweden can produce up to 100 000 cubic meters of crude pine diesel per year. Converted to automotive diesel the fuel requirements of 100 000 diesel vehicles running on average more than 10 000 kilometres per year. This represents a reduction of carbon emissions equivalent to 250 000 tonnes per year.

Can you imagine! Oil or diesel is, for me anyway, one of the first thing you think about when someone says environmental disaster. But in the future fuel might come from the forest. Wouldn´t that be great?

Future cars are made of wood

This videoclip is from the Virgin Car Conference. Unfortunately it is in swedish but I have tried to translate what has been said below. So if you speak swedish don´t bother to read the text, just enjoy the video.

The end of the car as we know is in sight. One half of the weight will be required to meet the new emission requirements. This requires new materials and here wood and forest industry have a chance.

Eva Färstrand, Nyskaparna:
- This is a composition that symbolizes “from the forest to the finished car.” The pellets consists of wood fiber in polypropylene. We have run the past six months a pilotproject with a company that does this type of material and we have made a detail for a car in biocomposites.

Leif Brodén, CEO and President of Södra:
- We see limitless opportunities in the sense that we think you should replace fossil-based raw materials with renewable sources that are also biodegradable. We believe it is a good direction to take for the automotive industry.

Claes-Göran Beckeman, Nyskaparna:
- We have had biomaterials in the cars earlier but what has happened is that the commodity price of oil has been so low that oil-based products have been knocking out biomaterials.

Fredrik Olsson, Oxeon:
-This is a completely bio-based materials with a corn-based PLA and linen fiber. When applying heat and pressure you get a finished panel that can be formed in the geometry you need. You can build pods for spare wheels, back of seats, fenders…

The idea is that the green innovation society will get a push in the right direction with this two-day seminar on Lindholmen in Gothenburg. The forest industry and automotive manufacturers will find each other and make common cause with environmental technology.

Claes-Göran Beckeman, Nyskaparna:
-First of all is the environmental profil, but the great advantage we are after is a weight reduction.

Leif Brodén, President and CEO of Södra:
-Our job is to ensure that research is in place so that we can deliver these future biomaterials and biochemicals that are biodegradable, and there are a lot of research already, not least here in Gothenburg at Chalmers University.

A mobil made of wood

Did you know you can make all your calls with a mobile phone that is made from wood waste? The mobile phone is called Touch Wood and is developed by the Japanese mobile operator DoCoMo along with Sharp and Olympus. The woodshell is manufactured with a special molding technology that makes the wood from the cypress trees harder than the shell of abs-plastic or polycarbonate.

Virgin Car Conference

11-12 November 2010, the first Virgin Car Conference will be held on Lindholmen Conference Center in Gothenburg. The theme of the conference is the vision of “the bio-based car”. The car will remain an important symbol and force for progress towards a more sustainable society globally, but the demands on drive systems, materials and environmental impact must be radically changed. Biomaterials, based on renewable raw materials plays a key role.

The conference aims to highlight potential on biomaterials, to create a creative “innovation-box” and offering a platform for new networks and development projects. Can the automotive industry’s demands be met, it is likely that other industrial applications also are possible – such as furniture, household appliances, construction materials, etc. Speakers include Leif Johannsson, President and CEO of AB Volvo and Leif Brodén, President and CEO of Södra.